Internet Marketing

If you have a website, you are already marketing your business. But, if your website isn't attracting enough visitors or doesn't clearly communicate to its target audience, it's almost as your company doesn't exist. Contact UKION today to learn how our internet marketing services can improve your overall company position and generate more sales and profit.

Search Engine Optimization (SEO)

Search engine optimization (SEO) is process of improving the volume and quality of traffic to a Website from search engines like Google, Bing, Yahoo etc.. Usually, earlier SEO optimization will result with higher search engine "ranks" and more searchers will visit that site. The tricky parts nowadays aren't just SEO keywords and company description; it is much more than that. Anybody can get their unique business name on top of the search engines, but the real SEO value is having your site come on top when customers search for the keywords that describe your business, products, or services. This is what differentiates our company from the others.

Pay Per Click (PPC)

Pay-per-click (PPC) is an advertising model used on search engines, advertising networks, and content Websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertiser's Website. Advertisers predict their target market and create keywords that will be used as search terms when users are looking for a product or service. When a user types a keyword query matching your ad keyword list or views a page with relevant content, then your ad may be shown. These ads are called "Sponsored links" or "sponsored ads" and appear next to or above the "natural" or organic results on search engine results pages, or anywhere a Webmaster/blogger chooses on a content page. Pay-per-click ads may also appear on content network Websites. In this case, ad networks such as Google AdSense and Yahoo! Publisher Network attempt to provide ads that are relevant to the content of the page where they appear, and no search function is involved.

UKION will help you plan, implement and monitor a pay-per-click campaign to help you maximize your return (ROI) on your advertising expense.

Social Media Marketing

Building a community of regular and potential customers is always an advantage for your business. Social media are great tools for promoting your company and your products or services. Social Media refers to various types of online communities like Twitter, Facebook, LinkedIn, YouTube etc., as well as blogs, wikis, and multimedia sharing sites. These communities exist for ordinary people from many different areas to interact in many ways (sharing media - photos, music, videos, exchanging information, publishing opinions and reviews and, most important, for businesses - providing links to the websites they think are useful and relevant).

Used effectively, social media marketing can maximize your company exposure and greatly increase traffic to your Website. Don't think that few posts on digg or twitter will do magic for your business. Social media need to be carefully handled because they are made up of real people that can influence your company's success. UKION has experience with utilizing the Social Media power to bring more benefits to your business.

Email Marketing

Building successful business means kind care for your present and potential customers. You can greatly increase your sales by keeping personal relationship with your clients. Email marketing is high effective public relations technique; it is very personally-targeted, adding more value to services and products you offer. Also it is a great feedback tool from any client. You can use email marketing for:

  • Email newsletters that attract and engage;
  • Personal money-saving email coupons and promotions;
  • Personal email invitations to important upcoming events

Internet as the most popular marketing medium attracts various illegal email marketing tools - called SPAM (known as unsolicited bulk Email (UBE), junk mail, or unsolicited commercial email (UCE), spamming has been the subject of legislation in many jurisdictions). SPAM is a persisting problem for the globe network. SPAM usually is filtered by many service providers and hardly received by the end user. Creating your own Email campaign can be risky and quickly marked as SPAM, so it will lose the marketing point and never reach the targeted customer. UKION uses only verified and proved methods for email marketing, so your UKION email campaign will be successfully delivered to your chosen target market.

Custom Surveys/Polls

UKION custom surveys and polls is another great initiative to engage your customer and determine their needs. Launching new product, brainstorming, valuable feedbacks and demands will only improve your strength, focus and success. Contact us today for more information and quotation.

News publishing / A Company blog

A Company blog can improve your online image and position with an opportunity to create your own online community of loyal and potential customers. Combined with a Social Media, this can be used as a powerful news system to inform your clients and promote your company's products and services. You don't need to use major and expensive news services to share your news, announcements, events and other company info. A few essential aspects of news publishing/blog:

  • RSS feeds and other syndication forms that can lead to increased visibility for your site.
  • Targeted keywords - create content keywords that are specific and relevant to your business. This results in more valuable search results when potential customers use the search engines to look for products or services that are related to yours.
  • Targeted Posting - Share your online press releases on sites related to your business or industry. This allows both search engines and customers to find your site more easily.

UKION will work with you to promote your business by creating and integrating a company blog and/or organizing campaign of online press releases written as news stories that are designed to generate valuable pingback links and drive traffic to your Website. We will also help you in creating RSS feeds and company newsletters, creating targeted keywords and targeted post sharing to gain more benefits to your business.

These internet marketing tools can be combined with each other to form a powerful marketing synergy system - the more marketing tools you use combined with each other, the more benefits you'll get. We can tightly integrate this various marketing tools that can vastly improve your company reputation, promote your business and get the maximum return of investment (ROI). Contact UKION today for a free internet marketing quotation.